The boundaries between livestream fundraising and traditional peer-to-peer fundraising are disappearing. Our donors and fundraisers are iterating faster than we are, erasing the difference between these two departments as influencers become content creators who are team captains. This "horseshoe dynamic" requires a restructuring of the revenue department. Not doing so means losing constituents and income. 

How do you get 600 people registered for an auction, bidding, and paid-up fast while allowing them to maintain their comfortable distance at your in-person event as much as humanly possible? How do you flip to virtual without additional expense if the covid environment demands it?

For years social good has produced a plethora of events – fully systemizing the effort to produce more and more revenue. Except, it didn’t work. Acquisition kept getting harder. Retention kept getting lower. Event leadership kept losing their jobs. Why?

Embracing diversity, equity, and inclusion as a part of your organizational values is a way to make room for positive outcomes to grow within your organization and at your events.

Courtney Bugler and Katrina VanHuss, two expert P2P fundraisers, discuss Courtney's experience in getting out the vote and fundraising in the latest GA runoff. Turns out, what worked in turning GA blue can also work in P2P fundraising.

There is a free peer-to-peer platform on the market. With it, all you have to do is recruit the fundraiser, then the platform finds and solicits their friends for them.