Overcoming “In the Room” Reluctance With Technology-Driven Risk-Reduction Protocols and Broad Thinking

How do you get 600 people registered for an auction, bidding, and paid-up fast while allowing them to maintain their comfortable distance at your in-person event as much as humanly possible? How do you flip to virtual without additional expense if the covid environment demands it? 

Find out how the American Heart Association does it. Hear Bridgitte Harmon, National Lead Digital Field Campaigns from the American Heart Association, discuss the challenges and how she overcomes them with a combination of technology and creative thinking. Also on the panel will be auctioneer extraordinaire Ben Ferrell with Event.Gives Founder and CEO Sam Staley. Moderation by Katrina VanHuss of Turnkey.