Social Fundraising - Chapter 1

Why Use P2P Fundraising?

How is it that Otis and I were the first people to write a book with the phrase “Social Fundraising” in the title? We are baffled by this since social fundraising is the most efficient way to acquire new donors.Weird.  

Social Fundraising: Mining the New Peer-to-Peer Landscape was released in January 2023, but we’ll be continuing the conversation throughout the year in webinar form starting with chapter 1.

For this session, it’s just Otis and me. As we are married, we’ll try hard not to lapse into home-talk that dives FAR too deeply into psychology, interspersed with my complaints about those d*^# dogs and Otis rambling on about whether UVA is ranked in the top 10 in basketball.  

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Social Fundraising - Chapter 2